Q&A with Phil O’Toole on "Prosperity Link Wan Shi Ru Yi " Slot Launch

Q&A with Phil O’Toole on "Prosperity Link Wan Shi Ru Yi " Slot Launch

Published Date · Aug. 23, 2024 · Last Updated · Sept. 2, 2024 ·Read Time · 3 mins

IGT is the iconic Casino games provider loved by millions globally. We sat down with Phil O’Toole the Director of Content at PlayDigital - IGT to talk about the online release of the Prosperity Link Wan Shi Ru Yi Slot Jackpot game.

Prosperity Link Wan Shi Ru Yi boasts a legendary status in casinos across the US, can you tell us how the game fared online since its launch?

Prosperity Link Wan Shi Ru Yi

Since the launch of Prosperity Link Wan Shi Ru Yi in early July to the US market, we have seen massive adoption by online players for this iconic brand. Performance has lived up to expectations and continues to grow incrementally month to month.
What is it about Prosperity Link Wan Shi Ru Yi that has made it such a runaway hit with players in the United States?
Prosperity Link Wan Shi Ru Yi is an operator-ringfenced progressive jackpot game. This means that players have the opportunity to win a fast-hitting progressive award, and we know that players seek out these exciting progressive jackpots in particular. In addition to the exciting win possibilities, the game features a highly entertaining evolution of the popular HOLD & WIN™ bonus mechanic, where players can win prize values, jackpot awards or the top progressive.
The HOLD & WIN bonus features four-reel interfaces that unlock as the player collects orbs, providing even more excitement around the big win possibilities. The base game offers many chances at big wins though scattered Wilds, and the free spins increase the excitement by adding multiplier Wilds. The Prosperity Pot adds player chase, if awarded the Prosperity Pot adds one to five additional Money Balls on the reels making a total of six to trigger the Prosperity Respin Bonus.

Prosperity Link Wan Shi Ru Yi is heavily inspired by Asian culture, a theme we see often with both land-based and online slots, why do you think players are so drawn to this style of game?
Rooted in tradition & history, Asian casino games reflect the rich cultural heritage of their respective regions. The emphasis on prosperity, luck, and longevity can give a perception that these styles of games are “luckier”. By utilizing identifiable iconography like gold coins, perceived persistence pots, and familiar mythical characters the players will continue to be drawn to this style of game.

How much time and research went into understanding player preferences and working out which games would translate best from a land-based environment to an online one?
IGT PlayDigital works closely with land-based counterparts to leverage player research and game performance over time, we select games which have the highest potential to resonate with online players and show potential longevity. The process can be extensive and time-intensive to ensure we select the “right” type of land-based titles, but by doing the proper due diligence we can optimize our customer offerings.
Finally, can you tell us what the next land-based game is that IGT will be taking online in the coming months?
Our roadmap for the remainder of 2024 is a mix of innovative new titles and strong performers from our land-based portfolio. Operators will be pleased with the release of the high performing land-based title Mystery of the Lamp Treasure Oasis™ which debuted in land on Eilers-Fantini Top Indexing NEW Gaming - Premium Leased at 2.75x vs House. It was also voted the Top Performing New Premium Game at the 2024 EKG Slot Awards Show.
The positive results of our iconic land-based franchises continue to be reflected as we roll them out online, and we anticipate Mystery of the Lamp Treasure Oasis™ to be no different.

Author

Greg Gomes

Gambling Consultant