How Many US citizens will bet on the NFL Season 2022?

A lot has changed in the past few years regarding sports betting in the states. Over four years have passed since the Supreme Court overturned the federal ban, enabling states to authorize sports betting if they want. As a result, sports betting is permitted in over a dozen states in the United States, albeit several only allow in-person betting. But has the legalization increased or decreased the demand for betting on sports? According to a new study, there are allegedly 184 million NFL supporters and a considerable proportion of them like betting. We take a look at how many US citizens will bet on the NFL season and what it means for the state of US sports betting in the future.

What The Experts are Saying

According to a recent American Gaming Association (AGA) study, a record 46.6 million American adults (18%) want to wager on the 2022-2023 NFL season, an increase of three percent over last year. In addition, according to the report, bettors are shifting away from unlicensed bookmakers and towards more regulated choices. This season, 23 million American adults will take part in wagering online, an 18% increase from 2021.

Safer Options

This season, the vast majority of NFL bettors (68%) will put traditional sports wagers at a casino, online, or through a bookmaker. The AGA report showed there is clearly less demand for alternative choices (illegal) as more legal sports betting markets open in the US. The study showed that it is of great importance for players to wager with a legitimate, regulated sportsbook, according to 89% of Americans who have bet on sports in the last year. Customers definitely desire legal sports betting choices and are aware of the regulated industry's fundamental pledges to accountability.

The start of the NFL season overlaps with the start of the AGA's first Responsible Gaming Education Month, which runs throughout the entirety of September. The study showed that 92% of individuals polled are aware of responsible gambling options, with 90% reporting hearing or reading about responsible gaming in 2021 and 51% indicating they had seen more information about the problem in the previous year.

Social Options

According to the study, over half of NFL bettors will place a recreational wager, either with friends or as part of a pool, or fantasy game, in addition to regular betting. The increasing popularity of NFL wagering reflects the expansion and development of legal sports betting across the nation. Prior to the legalization of sports betting, there was perhaps a taboo of wagering socially, and as this has now changed, there is now more demand for casual bets with NFL fans.

Finally, There’s a Demand

Almost every state has contemplated allowing sports betting, though underlying political resistance and complicated tribal connections have likely kept many states from the shift to online for many years. As a result, 10.6 million people will wager in-person at a sportsbook, up 2% from 2021, but just 13% of NFL bettors will utilize a bookie, down from 15% in 2021 and 18% in 2020. Conversely, the use of bookies is 50% greater in states where sports betting is not authorized.